Citations:filmanthropy

Noun: "filmmaking that aims to raise awareness of an issue and/or money for a charitable cause"

 * 2005 — Liam Lacy, "The filmanthropist", The Globe and Mail, 20 September 2005:
 * And in each case, the films aren't there just to entertain, but, according to the agenda of Participant Productions founder, Jeffrey Skoll, to change society. ... But the ultimate goal is what might be called filmanthropy.
 * 2008 — Rebecca Winters Keegan, "Can a Film Change The World?", Time, 6 March 2008:
 * "It's difficult to rationalize independent movies as a business," says Leonsis, who financed Nanking, a 2007 documentary about the "rape of Nanking," and Kicking It, a film about the Homeless World Cup, which premiered this year at the Sundance Film Festival. "Filmanthropy changes the metrics of measurement from box office and revenues to number of volunteers and amount of money raised."
 * 2009 — Lewis D. Solomon, Tech Billionaire$: Reshaping Philanthropy in a Quest for a Better World, Transaction Publishers (2009), ISBN 9781412808477, page 77:
 * With filmanthropy as his goal, according to Skoll, "The reason for starting this company was to leverage the power of storytelling to focus on issues that are relevant to our times.
 * 2009 — Adrienne Washington, "Helping women, a tweet at a time", The Washington Times, 1 March 2009:
 * Some might liken this type of documentary and fundraising event to the trend toward "filmanthrophy [sic]."
 * 2010 — Bob Cohn, "Capitals owner eyes own 'compelling event'", Pittsburgh Tribune Review, 25 December 2010:
 * Producing documentaries on such serious subjects as the Japanese destruction of Nanking and a national soccer program for the homeless, he coined the word, "filmanthropy," which he described as "shedding light on a big issue" while raising money for charity.