ad verecundiam

Etymology
Shortened from the expression argumentum ad verecundiam. From argumentum (meaning "argument") + ad (meaning "to" or "at") + verecundiam, the accusative singular of verecundia (meaning "coyness", "modesty" or "shame").

Noun

 * 1) Appeal to authority, argument from authority.

Adjective

 * 1) Of or relating to ad verecundiam.
 * Well, that's an ad verecundiam argument.

Adverb

 * 1) In an ad verecundiam manner.
 * He tried to make his case by arguing ad verecundiam.