cheese pull

Noun

 * 1) The stretchy chain of melted cheese that appears when it is pulled apart.
 * 2) * 2016, Ashley Rodriguez, The art and science of the “cheese pull”: Why the cheesiest ad trick still makes us hungry. Quartz
 * Ah, the cheese pull. Who hasn’t been snared in its steamy web at one time or another?
 * Ah, the cheese pull. Who hasn’t been snared in its steamy web at one time or another?