quý vị

Etymology
.

Pronoun

 * 1)  you

Usage notes
This term is used as a generic form of address in situations where the relationship between the speaker and the audience is unknown. In Vietnam, it is used in formal contexts, whereas is used in informal and increasingly in semiformal contexts. In Overseas Vietnamese communities, is relatively rare as a generic pronoun;  and variations such as  enjoy more usage in semiformal contexts, especially among older speakers.

Where the relationship(s) between the speaker and the audience is known, this form of address can come off as impersonal and even sterile. A kinship term such as, , , , , , etc. is preferred where possible.