scrub down

Verb

 * 1)  To clean through a scrubbing action; to thoroughly clean up by scrubbing.
 * The maid scrubbed down the floor.
 * He was scrubbed down before the transfer.
 * 1)  To reduce a budget, especially by removing inefficiencies and redundant spending; to lower spending to the minimum necessary.
 * 2)  To improve the public image or apparent value of something.
 * The brand is viewed poorly, but we have a plan to scrub it down.